October 2010
Schneider Electric/ Square D was hosting a seminar aimed at Pump OEMs, Pump Reps, and Pump Solution providers to provide an update on “What’s new from Square D” both in terms of products and resources to help the target audience grow their business in the pump market. National and local Square D representatives were present. ResponsePoint called a targeted list of 54 companies in the Ohio pump market to personally invite members of their firms to the events. In addition, we collected information about each of the companies to build out their profiles for future marketing activities.

Since the success of this process, ResponsePoint has worked in support of other road shows . Other examples of these events include  the Automation & Control Express, and the AHR Expo.